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Time:2026-06-02T07:17:15Z

Asia-Pacific firms are pouring money into AI adoption driven by competitive FOMO despite unclear ROI, as Google enters the race for AI investment capital. Computex 2026 dominates the tech news cycle with major announcements from Intel, AMD, and Asus spanning processors, gaming hardware, and AI-focused infrastructure. Microsoft enters the high-end laptop arena with the Surface Laptop Ultra featuring NVIDIA RTX Spark, while Asus refreshes its gaming peripherals and laptop lineup.

Asia-Pacific firms chase AI returns amid FOMO

Asia-Pacific firms chase AI returns amid FOMOMany Asia-Pacific enterprises are investing heavily in AI despite struggling to demonstrate clear returns on investment. The driving force appears to be fear of missing out, as companies worry their rivals will gain an insurmountable lead. Survey data shows widespread AI spending across the region even as ROI remains elusive. Meanwhile, Google is positioning itself to compete for up to $80 billion in investor money that might otherwise fuel major AI IPOs, signaling an escalating capital battle in the AI sector.

Asus unveils new ROG gaming peripherals at Computex 2026

Asus unveils new ROG gaming peripherals at Computex 2026Asus showcased several new gaming products at Computex 2026, including the ROG Azoth Extreme Edition 20 mechanical keyboard and ROG Harpe II Extreme Edition 20 gaming mouse. The company also revealed updated Zenbook and Strix Scar laptops, alongside a TUF-branded gaming desktop. These launches signal Asus's continued push across both portable and desktop gaming segments.

Computex 2026 kicks off with major announcements

Computex 2026 kicks off with major announcementsComputex 2026 officially opened in Taipei, with Intel's keynote being one of the most anticipated events of day one. The conference featured a steady stream of updates and new product announcements across multiple categories. Day zero wrap-ups highlighted the building momentum leading into the main event, which is expected to set the tone for the tech industry's second half of the year.

Intel and AMD unveil new chips at Computex 2026

Intel and AMD unveil new chips at Computex 2026Intel unveiled its Xeon 6+ processors, positioning the CPU for a stronger role in the age of agentic AI infrastructure. AMD countered by reinforcing its gaming ecosystem with new Ryzen processors, Radeon graphics, and EXPO technologies. MSI also entered the handheld gaming space with the Claw 8 EX AI+, featuring an Intel Arc G3 Extreme processor, positioning it as a new rival to the Steam Deck.

Microsoft Surface Laptop Ultra targets MacBook Pro

Microsoft Surface Laptop Ultra targets MacBook ProMicrosoft's new Surface Laptop Ultra is being described as its first true competitor to the MacBook Pro, featuring NVIDIA RTX Spark graphics for significantly improved performance. The device marks the most powerful Surface ever released, signaling Microsoft's ambition to compete in the high-end laptop market. Meanwhile, Asus also unveiled the lightweight ExpertBook B5 Flip G2, a 2.9-pound 360-degree touchscreen laptop aimed at professionals.